美国纽约国际服装及面料展览会(MAGIC New York)是美国东部举行最大的专业服装及配件、面料展览会,该展建立于1933年,每年一次,在纽约贾维茨展览中心( Jacob Javits Convention Center)举行,MAGIC相关品牌展在美国西部拉斯维加斯会议中心(Las Vegas Convention Center)一年举行两次,是目前美国最有代表性的专业服装展览会,也是全球最具影响力的国际时装展览会之一。发展至今,MAGIC展已经成为世界上最大的综合男装、女装、童装、前卫时装合面料为一体的专业服装面料展,也是北美洲重要的服装市场信息发布以及订货中心。
MAGIC 专题展包括:MAGIC男装展、WWD MAGIC女装展、MAGIC KIDS童装展及THE EDGE前卫时装展;SOURCING ZONE(定单区)。此外,在拉斯维加斯两个展览中心展览还包括:PROJECT,MRKET,VANGUARDS GALLERY,THE COLLECTIVE,POOLTRADESHOW,PROJECT WOMEN'S,STITCH,ACCESSORIES THE SHOW,CURVENV,WWDMAGIC,FN PLATFORM,WSA@MAGIC,CHILDREN'S CLUB MAGIC,SOURCING at MAGIC。主办方同时在纽约举行的MAGIC品牌专业服装展有:纽约男装展(NEW YORK MEN’S),纽约女装及儿童装展(NEW YORK WOMEN’S & CHILDREN’S)两个展,形成了美国东西部服装专业展览会,为开拓美国及北美服装大市场提供了一专业化的贸易平台。
由于MAGIC展会对美国一整年服装、面料、辅料的实际交易量有着举足轻重的作用,您的目标买家稍后或还会考虑参观其他展会,但必定会首先选择到MAGIC展会上来进行一站式的采购。正因为以上的原因,组委会才最终选择将先前的纽约面料展(IFFE)合并到现有的MAGIC展会中的专业面料辅料展区;而纽约的PRINTSOURCE(美国印染展会)才会选择与MAGIC合作“PRINTSOURCE AT MAGIC”,在原MAGIC的面料辅料展区的基础上,更大程度地迎接印、染企业及相关买家的参与。
展品范围(Show Products):
服装:各类男装、女装、童装、休闲类服装、时装及服饰、运动服装,流行饰品等;
面料:各类面料;
鞋类:男女皮鞋、时装鞋、运动鞋、流行鞋、沙滩鞋、拖鞋、休闲鞋、箱包、鞋类配件、装饰品等。
展会报告(Show Reports):
MAGIC New York is a high-energy fashion experience and home to the largest selection of trend, young contemporary, modern sportswear, footwear, and accessories brands in the industry.
A women’s East Coast market event featuring trend, young contemporary, modern sportswear, footwear, and accessories categories, spanning accessible to moderate price points.
Bringing the spirit of MAGIC to New York, experience the East Coast home for women’s trend, young contemporary, modern sportswear, footwear, accessories, and children’s categories, including brands previously found at FAME, MODA, CHILDREN’S CLUB, and Sole Commerce. Featuring new and unique products at price points from accessible to moderate, MAGIC New York draws a diverse buyer audience – from large department stores and online retailers to specialty boutiques and influential regional players. MAGIC New York is the shopping and showcasing opportunity in the US’ renowned fashion capital, where the East Coast market can explore the latest trends, discover margin-building products, and connect with likeminded industry thought leaders and fashion insiders.