德国科隆国际食品展览会（ ANUGA ）是德国科隆国际展览公司主办的重要展览项目之一，半个世纪来一直是德国及国际食品饮料工业中最重要的贸易展览会，也是世界上最大的食品饮料贸易展览会。该展会从1922年开始举办，每两年举办一次，每届都吸引着来自世界各地的食品、饮料生产商和专业贸易人士，是食品行业中相互建立客户联系、 订购产品的理想场所和交流盛会。展会清晰的布局、产品类目，以及参展产品所具有的国际级水准，使得展会上大量的产品系列显得更加透明，保证了展会的高度影 响力。并根据参观者搜寻和购买的习惯布置相关的产品分布，给参观者也减少很多的不便。这也是为什么世界食品行业的高级决策者们聚集一堂，建立或巩固业务联 系的原因。展览期间，组委会同时还召集一些研讨会探讨食品加工行业的发展前景。同时，十个独立食品展会充分分享到Anuga的整体优势：吸引力高、内容广泛、创新性强且信息丰富，这使得每个单独展会皆成为国际或德国本土的顶级展会。全世界的食品展数不胜数，惟有Anuga将十个专业贸易展会汇聚一堂。展会从参展商和观众的要求出发，精心规划，以满足食品行业的各类需求。
参加Anuga您可以收获到：
·作为Anuga的分支，每个展会均分类清晰、内容独立，为您的产品提供一个理想的展示平台。
·各国的食品饮料在此以一种结构明晰、富有条理的方式向观众呈现，方便客户各取所需。
·十个活力无限的专业展会同时举办，优势共享，令您的参观更加便捷。
·国际化程度高：没有一个食品饮料展览会能像anuga这样吸引如此多的外国观众。几乎世界上所有国家和地区都有参展商和观战人员莅临展会，通过anuga进行商业洽谈并签订合同。
·创新性高：anuga代表了最新的行业趋势。这里展示了所有新产品和新概念——这里是您展现新概念的理想场所
·信息量大：anuga只对专业观众开放，并且观众的层次高于其他任何同类展会。这里不仅展示了食品饮料行业的产品和需求，还突出了展会的主题和举办了相关的辅助活动。而这些证实其他同类展会无法具备的优点
展品范围(Show Products):
食品：特殊食品、鱼类和海洋食品、奶类和奶制品、烘焙食品、面包房设备、精细和健康食品、冷冻食品、可储藏食品、水果和蔬菜、肉类和家禽、原材料；
饮料：软饮料、硬饮料、酒类、原材料；
设备及其他：饮食技术、公共饮食产品及技术、零售技术、自动食品售货机、展示方式技术、相关服务设施、食品加工机械等。
展会报告(Show Reports):
Anuga 2021 exceeds all expectations
Over 70,000 visitors from 169 countries – spirit of optimism at the leading global trade fair for food and beverages - high level of satisfaction among both the exhibitors and visitors
International, inspiring and above all personal - that was the 36th edition of Anuga which was staged from 09.-13.10.2021 in Cologne. With over 70,000 visitors from 169 countries and more than 4,600 exhibitors from 98 nations, the leading global trade fair for food and beverages once again demonstrated that trade fairs of these dimensions are possible again. "We are delighted with this result. It underlines the global significance of Anuga and the trust that is placed in us as a trade fair organisation. Furthermore, it also shows that Germany as a trade fair location continues to hold a leading and attractive position in terms of the global competition," explained Gerald Böse, President and Chief Executive Officer of Koelnmesse. "Also the hybrid approach worked very well and proved very popular. In the scope of Anuga @home, we were able to offer above all those people, who were not able to travel to the trade fair, a good opportunity to inform themselves about specialised themes and engage in intensive networking," Böse added.
Anuga also set a benchmark in terms of its level of internationality in these post-Corona times: 97 percent of the exhibitors came from abroad. At 76 percent, the degree of internationality of the visitors remained at a constant level (2019: 75 percent). "People from 169 nations - that is a strong signal and shows at the same time how much the international food industry needs trade fairs to do business again. Our exhibitors, who reported about outstanding customer dialogues and the high quality of the trade visitors, also recognised this fact. The discussions with the buyers also confirmed how highly they estimate the time for intense, personal dialogues with their customers. Anuga 2021 simply made the international world of food personal again. And this euphoria and spirit of optimism was noticeable all over the trade fair," emphasised Oliver Frese, Chief Operating Officer of Koelnmesse GmbH.
