德国国际烘焙、糖果、巧克力及糕点机械设备博览会（IBA）是欧洲最专业的烘焙、糖果、巧克力及糕点机械设备贸易展览会，该是由德国联邦烘焙业联合会主办，德国手工业博览会公司承办，是国际烘焙业最大规模的权威博览会，每三年举办一届，在慕尼黑和杜塞尔多夫轮流举办。iba致力服务所有规模的企业。它不仅适合工业级生产企业，各类中小型企业也能从中获取许多的发展助益。
IBA观众范围：从事烘焙食品、糖果业、面包和面包制品业，糖果业，美食，食品零售，餐饮企业和大型厨房以及从快递业和服务提供商的行业专家和决策的专业人士。
IBA展会回顾：iba2015展会上来自全球1300家企业参展，观众人数达77500人。作为“烘焙食品业奥林匹克”，为期6天的iba国际烘焙、糖果、巧克力及糕点博览会（iba）使德国慕尼黑成为全世界烘焙食品业的焦点，以12万多平方米的展览面积打造“世界烘焙食品贸易中心”。
展品范围(Show Products):
面包类食品，糖果机械，烘烤设备，原料和配料，烤炉及配件，装饰产品，服务，能源/通风和空调技术，半成品和成品，通讯技术，IT，制冷和发酵技术，咖啡和咖啡机，糖果的需求，实验室和测量设备，车间，商店，商店和糖果装饰，物流，面食和比萨饼的生产，工艺优化，清洁和卫生，冰淇淋和冰淇淋的生产，销售，包装技术和包装材料。
展会报告(Show Reports):
A firework display of interaction, inspiration and innovation: iba 2023 thrilled trade fair participants. 1,073 exhibitors from 46 countries showed their product diversity in 10 halls, which can only be seen, smelled and tested in this dimension and quality at iba. 57,000 visitors from 150 countries streamed through the aisles in five days to discover the latest trends from around the world.
The smell of fresh baked goods, full aisles, interesting conversations, a reunion with existing customers, knowledge exchange, innovations, exciting competitions, new contacts, the best atmosphere and world-class craftsmanship – that was iba 2023. This means that the leading trade fair offers plenty of content for the entire baking industry – from trainees to master bakers. Michael Wippler, President of the German Bakers' Confederation, says: "In addition to competitions with excellent talent and a successful introduction of the National Award of Honour, the topic of young talent was particularly close to our hearts this year. We had trainees on site at the BackStage young talent days, met vocational school classes and talked to bakers about our "Back dir Deine Zukunft" campaign. We want to whet young people's appetites for artisan bakery, and iba was the best place for that. For me, this fair was also a personal highlight – because it is my last iba in my function as President of the German Bakers' Confederation. The fair was a complete success and that makes me all the more happy. A special thanks to all exhibitors and organisers of the trade fair."
The leading trade fair: ahead of the times
Which topics move the market and how do I find the right partners and solutions? What are the world innovations? These and other questions were answered from 22 - 26 October in the exhibition halls. "ibasets the standards nationally and internationally for the baking industry and is a trendsetter and source of inspiration. We successfully proved that again in 2023: nowhere else are such product depth and such diverse innovation visible. This is also reflected in the phenomenal decision-maker rate at the fair. Thank you so much to all who helped to organise this trade fair. Above all, a special thank you goes to Mr. Wippler for all the years of trusting and very goal-oriented cooperation," said Dieter Dohr, Chair of the Management Board of GHM Gesellschaft für Handwerksmessen mbH.
The focus of the fair was on the topics of recruiting young talent, artisan bakery, as well as the numerous competitions and digitalisation. One highlight was "The iba.UIBC.Cup of Bakers 2023". Here, visitors feverishly followed the action right up to the last minute in front of the glass baking rooms. This ranged from loud applause for the participating teams in their final efforts to hand in their work and transitioned into an eager silence to watch the jury taste the products live. The gold medal was then won by Lin Yeqiang and Feng Yingjie from China on 24 October 2023. Yeon Sunheum and Han Doyoung from South Korea secured the confectioners' title on 26 October 2023.
A robot in the bakery, a vending machine that is open 24/7, a BrotHaus branch that shows how personal consultation and self-service can be combined without sales staff and a branch of tomorrow with purchase recognition and cashless payment. These were just some of the digital solutions on display at this year's world fair. The exhibitors at iba presented visitors with the entire spectrum of digitalisation – from concrete practical examples that can already be implemented in the branches today to options for the future. "From vision to realisation – our goal was to offer 'digitalisation at your fingertips'. We ensured this through the focus theme and product range, but also through our new iba.DIGITALISATION AREA, where the theme was brought to life," says Susann Seidemann, Exhibition Director of iba.
The new iba.START UP AREA in hall A4 was also a visitor magnet. This caused a lot of cheers, because visitors could applaud for their favourite on the digital platform, the iba.UNIVERSE, and on site. It was a tough choice: 24 young companies exhibited their innovations in the modern space. WECARRY won the iba.START UP AWARD, which was presented for the first time at the fair.
Other visitor highlights included the iba.ACADEMY, the iba BackStage young talent days, the iba.ConFECTIONERY TEC AREA, the company tours as well as the iba.TOURS and the iba.OKTOBERFESTZELT.
Clusters of people also formed again and again in front of the stages. Because in addition to competitions and live demonstrations, iba stands for professional exchange. Three stages, lots of experts and over 4,000 minutes of knowledge transfer: in the iba.FORUM, the iba.SPEAKERS AREA and the iba.START UP AREA, everything revolved around the topics of artisan bakery, food trends, digitalisation and, above all, sustainability. From best practices to panel discussions – here visitors could listen to presentations and engage in conversation on the respective topics.
The atmosphere was great not only on the stages and in the halls, but also on the social media channels. Under #myibamoment, trade fair participants posted their special moments at the fair. The big reunion was duly celebrated at iba and at the evening events, as well as in the company's own Oktoberfest tent. "For me, there were only #myibamoments for five days – every day was full of new highlights, innovations and emotions. The enthusiasm was clearly noticeable at the stands and at the awards ceremonies. Thank you to everyone who made my first iba unique. My team and I are pleased that iba 2023 was so successful for all protagonists and we don't want to (have to) wait another five years until the next iba, so we'll all see each other again in Düsseldorf from 18 to 22 May 2025," Seidemann sums up.
